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Home / Proceedings / Proceedings of the AAAI Conference on Artificial Intelligence

Data-Driven Ranking and Visualization of Products by Competitiveness

February 1, 2023

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Authors

Sheema Usmani

IBM


Mariana Bernagozzi

IBM


Yufeng Huang

IBM


Michelle Morales

IBM


Amir Sabet Sarvestani

IBM


Biplav Srivastava

IBM


DOI:

10.1609/aaai.v34i09.7107


Abstract:

Competitive analysis is a critical part of any business. Product managers, sellers, and marketers spend time and resources scouring through a huge volume of online and offline content, aiming to discover what their competitors are doing in the marketplace and to understand what type of threat they pose to their business' financial well-being. Currently, this process is slow, costly and labor-intensive. We demonstrate Clarity, a data-driven unsupervised system for assessment of products, which is currently in deployment at IBM. Clarity has been running for more than a year and is used by over 1,500 people to perform over 160 competitive analyses involving over 800 products. The system considers multiple factors from a collection of online content: numeric ratings by users, sentiment towards key product drivers, content volume, and recency of content. The results and explanations of factors leading to the results are visualized in an interactive dashboard that allows users to track the performance of their products as well as understand the main contributing factors. main contributing factors.

Topics: AAAI

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HOW TO CITE:

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava Data-Driven Ranking and Visualization of Products by Competitiveness Proceedings of the AAAI Conference on Artificial Intelligence (2020) 13640-13641.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava Data-Driven Ranking and Visualization of Products by Competitiveness AAAI 2020, 13640-13641.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava (2020). Data-Driven Ranking and Visualization of Products by Competitiveness. Proceedings of the AAAI Conference on Artificial Intelligence, 13640-13641.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava. Data-Driven Ranking and Visualization of Products by Competitiveness. Proceedings of the AAAI Conference on Artificial Intelligence 2020 p.13640-13641.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava. 2020. Data-Driven Ranking and Visualization of Products by Competitiveness. "Proceedings of the AAAI Conference on Artificial Intelligence". 13640-13641.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava. (2020) "Data-Driven Ranking and Visualization of Products by Competitiveness", Proceedings of the AAAI Conference on Artificial Intelligence, p.13640-13641

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava, "Data-Driven Ranking and Visualization of Products by Competitiveness", AAAI, p.13640-13641, 2020.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava. "Data-Driven Ranking and Visualization of Products by Competitiveness". Proceedings of the AAAI Conference on Artificial Intelligence, 2020, p.13640-13641.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava. "Data-Driven Ranking and Visualization of Products by Competitiveness". Proceedings of the AAAI Conference on Artificial Intelligence, (2020): 13640-13641.

Sheema Usmani||Mariana Bernagozzi||Yufeng Huang||Michelle Morales||Amir Sabet Sarvestani||Biplav Srivastava. Data-Driven Ranking and Visualization of Products by Competitiveness. AAAI[Internet]. 2020[cited 2023]; 13640-13641.


ISSN: 2374-3468


Published by AAAI Press, Palo Alto, California USA
Copyright 2022, Association for the Advancement of
Artificial Intelligence 1900 Embarcadero Road, Suite
101, Palo Alto, California 94303 All Rights Reserved

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