Proceedings:
Proceedings of the International AAAI Conference on Web and Social Media, 6
Volume
Issue:
Vol. 6 No. 1 (2012): Sixth International AAAI Conference on Weblogs and Social Media
Track:
Poster Papers
Downloads:
Abstract:
Twitter has been used for engaging with audiences online in several popular political movements. In this paper we explore factors that influence the engagement of Twitter users during the recent Occupy Wall Street movement, where engagement is measured by retweets and hashtag usage related to the movement. Through analyzing Twitter activities of more than 18,000 users, we found that users’ general activity level, geographic location, topic interests and interpersonal interactions before the movement all had measurable effects on users’ engagement level during the movement.
DOI:
10.1609/icwsm.v6i1.14324
ICWSM
Vol. 6 No. 1 (2012): Sixth International AAAI Conference on Weblogs and Social Media