When Does More Money Work? Examining the Role of Perceived Fairness in Pay on the Performance Quality of Crowdworkers

Vol. 11 No. 1 (2017): Eleventh International AAAI Conference on Web and Social Media

Volume

Vol. 11 No. 1 (2017): Eleventh International AAAI Conference on Web and Social Media

Full Papers

This research adds to the rich discussion on whether increases in payment to crowdworkers lead to increases in performance quality by introducing the concept of perceived fairness in pay (PFP). PFP refers to the belief that one is fairly compensated for their work. We examine whether PFP mediates the impact of payment amount on the performance quality of crowdworkers. We conducted a field experiment with 152 crowdworkers performing a button-clicking (BC) task and an instructional manipulation check (IMC) task. PFP mediated the impact of payment amount on performance quality in the BC task but not in the IMC task. PFP also mediated the impact of payment amount on satisfaction and task time. Results suggest that PFP can help us better understand the relationship between payment and performance quality in crowdsourcing.

10.1609/icwsm.v11i1.14876