AAAI Publications, Second AAAI Conference on Human Computation and Crowdsourcing

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Product Concept Evaluation System Applying Preference Market
Miku Imai, Hajime Mizuyama

Last modified: 2014-09-05


A product concept evaluation system combining conjoint analysis with prediction markets is developed. It is also proposed how to determine the payoff for each prediction security corresponding to a product concept, so as to have participants to behave truthfully in the market. Further, how the proposed system works is investigated by evolutionary game simulation.


Prediction Markets; Conjoint Analysis; Evolutionary Game Simulation


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