AAAI Publications, Third International AAAI Conference on Weblogs and Social Media

Font Size: 
Blogging Together: An Examination of Group Blogs
Marti A. Hearst, Susan T. Dumais

Last modified: 2009-07-07


This paper presents the first examination of the growing phenomenon of multi-author, or group blogs.  Using a large collection of blog posts gathered over an eight month period, we conducted some quantitative assessments.  Multi-author blogs were found to differ significantly from single-and-two author blogs on several quality metrics, including having longer posts on average and being ranked higher according to an in-link metric.  Visualization of patterns of posting revealed that individual authors often dominate the posts in multi-author blogs, and that in some cases tags are shared, but usually not extensively.


blogs; group blogs; multi-author blogs; social media

Full Text: PDF